Cherie Sohnen-Moe

Let your clients know that April is Physical Fitness Month. Encourage them to think about what they can do to improve their health–and we all know that massage certainly does that. Here are some ideas: Announce that it’s Physical Fitness Month by put… more »

I never would have thought I would utter the words: Can Attractiveness Hurt Your Business? But after two related instances I have to wonder. We held a birthday party for a friend at our house. We surprised her by starting off the afternoon with a mas… more »

I read the following post by Shawn Hessinger and think it’s one of the best (and most enjoyable) descriptions of social media that I’ve read. I contacted him and he graciously gave me permission to repost it. Enjoy! Social Media for Your Small Busin… more »

Marketing your practice can be frustrating at times. Most people struggle over what to call themselves. They want a title that expresses what they do, yet often find themselves limited in what they can say. Use terms the public can understand and avoid… more »

First there was Black Friday, then Cyber Monday. This year, November 27th is the first ever Small Business Saturday, a day to support the local businesses that create jobs, boost the economy and preserve neighborhoods around the country. Small Business S… more »